{"id":1313,"date":"2020-07-05T08:00:56","date_gmt":"2020-07-05T01:00:56","guid":{"rendered":"http:\/\/demo.goodlayers.com\/infinite\/?p=1313"},"modified":"2020-08-26T15:49:08","modified_gmt":"2020-08-26T08:49:08","slug":"nhung-dieu-co-the-ban-chua-biet-ve-quang-cao-ngoai-troi","status":"publish","type":"post","link":"https:\/\/tuongminh.com.vn\/en\/the-color-you-you-dont-know-the-high-light-rays-outside\/","title":{"rendered":"Things you probably did not know about outdoor advertising."},"content":{"rendered":"

Once upon a time, outdoor advertising was used to refer to the giant Billboard that consumers could see across the roads. Now, with the development of technology, outdoor advertising is gradually becoming more diverse and flexible. So, what is outdoor advertising and what are the popular forms of outdoor advertising today?<\/p>\n

Overview of outdoor advertising<\/strong><\/p>\n

Outdoor advertising (also known as OOH - Out Of Home advertising) is the form of advertising that consumers can reach when walking out of the house, such as advertising on buses, taxis, buildings. \u2026. Outdoor advertising is one of the few traditional forms of advertising that is developing steadily, with the increase in advertising costs always at 4% during the past decade and will continue to maintain. 3% growth rate until 2023. This growth effect is partly derived from the trend of applying technology in current advertising, thereby expanding the scope of outdoor advertising with more richer forms.<\/p>\n

Popular forms of outdoor advertising<\/h3>\n

High altitude advertising<\/strong><\/p>\n

This is the form of outdoor advertising using large billboards for installation in public places such as wall surfaces, on highways, on signs ... .. Some forms of advertising High range can be mentioned include:<\/p>\n