
{"id":7010,"date":"2020-09-08T10:54:20","date_gmt":"2020-09-08T03:54:20","guid":{"rendered":"https:\/\/tuongminh.com.vn\/?p=7010"},"modified":"2020-09-09T09:00:56","modified_gmt":"2020-09-09T02:00:56","slug":"cac-hinh-thuc-quang-cao-ngoai-troi-thinh-hanh-nhat-hien-nay","status":"publish","type":"post","link":"https:\/\/tuongminh.com.vn\/en\/the-high-optical-image-the-outside-the-most-modern-today\/","title":{"rendered":"The most popular forms of outdoor advertising today"},"content":{"rendered":"<h1><span style=\"font-weight: 400;\">The most popular forms of outdoor advertising today<\/span><\/h1>\n<p><span style=\"font-weight: 400;\">Advertising is a form of spreading images, brands and products to customers. Over time, forms of advertising are increasingly developed and changed to suit the habits of consumers. There are types of advertising that fade over time such as radio advertising, newspaper advertising ... Instead, there are new types of advertising such as advertising via TV or internet advertising. One advertising method that has never been outdated is outdoor advertising. Why is this method so popular? Let&#39;s find out.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">What are the benefits of outdoor advertising?<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">It is no coincidence that outdoor advertising is focused on by businesses. They bring a lot of benefits, have outstanding advantages compared to other advertising methods. It can be said that the cost of advertising is completely worth the result. There are benefits such as:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Not limit the audience to reach. This is a huge advantage over any advertising method. Regardless of old, young, big, baby, male, or female, you can naturally approach it.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Attract potential customers. Due to less competition from direct competitors, outdoor advertising attracts more customers. Customers will pay more attention to your brand, not be distracted by any rival brands. At the same time, the advertising policy of a unique and attractive business will have more opportunities to make an impression on customers.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Receive more love from customers. Advertising affects customers indirectly, without distracting or affecting the customer experience. So less reactive psychology in customers. This is something that television or internet advertising has yet to do.<\/span><\/li>\n<\/ul>\n<h3><span style=\"font-weight: 400;\">Outdoor advertising on high<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">These billboards are installed at a height of over 20m. Large size to attract the eye of pedestrians. Here are the 3 most common types\u00a0<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\">\n<h4><span style=\"font-weight: 400;\">Outdoor billboard<\/span><\/h4>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Stand-alone billboard type, featuring a single solidly reinforced steel post. The height and size should be large, so it will be located in open areas. The most important is located close to highways, highways or major traffic axes. These locations have a lot of traffic going around frequently.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Billboard outside the pillar will have a rectangular steel frame, with a bright headlight system. The steel frame shows the advertising content of the business.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Customers only have about 5-10 seconds to observe the ad content. That is why it is important to display advertisements that are simple, easy to understand and easy to remember. As long as customers remember the brand, the advertisement is successful.<\/span><\/p>\n<figure id=\"attachment_7014\" aria-describedby=\"caption-attachment-7014\" style=\"width: 800px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" class=\"wp-image-7014 size-full\" src=\"https:\/\/tuongminh.com.vn\/wp-content\/uploads\/2020\/09\/billboard.jpg\" alt=\"Outdoor billboards are often found on major routes.\" width=\"800\" height=\"600\" srcset=\"https:\/\/tuongminh.com.vn\/wp-content\/uploads\/2020\/09\/billboard.jpg 800w, https:\/\/tuongminh.com.vn\/wp-content\/uploads\/2020\/09\/billboard-300x225.jpg 300w, https:\/\/tuongminh.com.vn\/wp-content\/uploads\/2020\/09\/billboard-768x576.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><figcaption id=\"caption-attachment-7014\" class=\"wp-caption-text\">Outdoor billboards are often found on major routes.<\/figcaption><\/figure>\n<p>&nbsp;<\/p>\n<ul>\n<li style=\"font-weight: 400;\">\n<h4><span style=\"font-weight: 400;\">Outdoor advertising Pano\u00a0<\/span><\/h4>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Pano is a popular advertising method in big cities. When the land bank does not allow the use of Billboard, Pano is seen as an effective solution. Located in the front, rooftop of large buildings, centrally located, Pano does an excellent job of advertising. Especially at large intersections, pedestrians tend to find and read information while waiting for the red light. That is an opportunity for businesses to reach customers through Pano.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\">\n<h4><span style=\"font-weight: 400;\">Trivision interesting motion ads.<\/span><\/h4>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Trivision attracts customers with its exceptional movement. This is a type of advertisement that allows businesses to display 3 contents on the same area. With a design of aluminum bars with 3 sides of an equilateral triangle. These aluminum bars can be rotated 120 degrees in a pre-set cycle. Thus, 3 sides of aluminum show 3 different advertising contents. It is this interesting movement that has attracted more customers.\u00a0<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Outdoor advertising under low<\/span><\/h3>\n<ul>\n<li style=\"font-weight: 400;\">\n<h4><span style=\"font-weight: 400;\">Advertising at the bus waiting house<\/span><\/h4>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Bus shelters have long been used by countries around the world to advertise. In Vietnam, only recent years this advertising method has been applied. This advertising method has advantages such as not too large cost, reaching many customers, receiving sympathy from everyone. Furthermore, you can also localize your target audience. Then hire the most suitable advertising position to bring high efficiency. When running an advertising campaign, you should hire 4-5 bus shelters to run synchronous ads. This will create an impression on customers.<\/span><\/p>\n<figure id=\"attachment_7026\" aria-describedby=\"caption-attachment-7026\" style=\"width: 800px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" class=\"wp-image-7026 size-full\" src=\"https:\/\/tuongminh.com.vn\/wp-content\/uploads\/2020\/09\/nha-cho-xe-bus-vinh-e1562323125583.jpg\" alt=\"Bus shelters - An effective outdoor advertising place\" width=\"800\" height=\"572\" srcset=\"https:\/\/tuongminh.com.vn\/wp-content\/uploads\/2020\/09\/nha-cho-xe-bus-vinh-e1562323125583.jpg 800w, https:\/\/tuongminh.com.vn\/wp-content\/uploads\/2020\/09\/nha-cho-xe-bus-vinh-e1562323125583-300x215.jpg 300w, https:\/\/tuongminh.com.vn\/wp-content\/uploads\/2020\/09\/nha-cho-xe-bus-vinh-e1562323125583-768x549.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><figcaption id=\"caption-attachment-7026\" class=\"wp-caption-text\">Bus shelters - An effective outdoor advertising place<\/figcaption><\/figure>\n<ul>\n<li style=\"font-weight: 400;\">\n<h4><span style=\"font-weight: 400;\">Advertising with light boxes<\/span><\/h4>\n<\/li>\n<\/ul>\n<figure id=\"attachment_6982\" aria-describedby=\"caption-attachment-6982\" style=\"width: 1024px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" class=\"wp-image-6982 size-large\" src=\"https:\/\/tuongminh.com.vn\/wp-content\/uploads\/2020\/08\/3-1-1024x683.jpg\" alt=\"Pharmacity drug store advertisement\" width=\"1024\" height=\"683\" srcset=\"https:\/\/tuongminh.com.vn\/wp-content\/uploads\/2020\/08\/3-1-1024x683.jpg 1024w, https:\/\/tuongminh.com.vn\/wp-content\/uploads\/2020\/08\/3-1-300x200.jpg 300w, https:\/\/tuongminh.com.vn\/wp-content\/uploads\/2020\/08\/3-1-768x512.jpg 768w, https:\/\/tuongminh.com.vn\/wp-content\/uploads\/2020\/08\/3-1.jpg 1500w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption id=\"caption-attachment-6982\" class=\"wp-caption-text\">Pharmacity drug store advertisement<\/figcaption><\/figure>\n<p><span style=\"font-weight: 400;\">The neon lights on either side of the road are a great place to advertise. They attract pedestrians thanks to the light decoration with eye-catching images and content. The biggest advantage of this type of outdoor advertising is the cost savings. This is the cheapest advertising method of all. Not only that, the advertisement light box also shows the content on both sides.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\">\n<h4><span style=\"font-weight: 400;\">Outdoor advertising by means of transport<\/span><\/h4>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Using buses and cars as a means to advertise for businesses is not too new. The advantage of advertising by means of transport is its mobility. Buses, cars, trucks always move on different roads, in many different time frames. Thereby increasing the chances of contact with new customers. With fixed bus routes, it is easy to make an impression of your business in the subconscious of your customers. Because they encounter advertising messages every day.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Outdoor advertising in a specific location<\/span><\/h3>\n<ul>\n<li style=\"font-weight: 400;\">\n<h4><span style=\"font-weight: 400;\">Advertising at the golf course<\/span><\/h4>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Golf courses are not just for golf. This is also a golden land to promote and market the image of your business. Obviously, golfers are upper-class, so businesses with targeted customers in this segment will not be able to skip advertising here. Real estate, banks, tourist resorts ... are aimed at the elite. However, the cost of advertising on the golf course is quite expensive. Besides, focus on only a certain group of customers. So you need to consider carefully before implementing an advertising campaign here.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\">\n<h4><span style=\"font-weight: 400;\">Advertising at the stadium<\/span><\/h4>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Stadium is a gathering place for thousands, tens of thousands of spectators every time a match takes place. Therefore, if you advertise in a stadium, you will have the opportunity to reach a huge number of customers. Not to mention live TV matches, your brand has the opportunity to advertise to millions of customers via television. This unseenly increases the prestige of the brand as well as the impression in the eyes of customers.<\/span><\/p>\n<figure id=\"attachment_7028\" aria-describedby=\"caption-attachment-7028\" style=\"width: 1024px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" class=\"wp-image-7028 size-large\" src=\"https:\/\/tuongminh.com.vn\/wp-content\/uploads\/2020\/09\/bx1e3410-15229888743191542158629-1024x682.jpg\" alt=\" A stadium is an effective advertising place for any brand.\" width=\"1024\" height=\"682\" srcset=\"https:\/\/tuongminh.com.vn\/wp-content\/uploads\/2020\/09\/bx1e3410-15229888743191542158629-1024x682.jpg 1024w, https:\/\/tuongminh.com.vn\/wp-content\/uploads\/2020\/09\/bx1e3410-15229888743191542158629-300x200.jpg 300w, https:\/\/tuongminh.com.vn\/wp-content\/uploads\/2020\/09\/bx1e3410-15229888743191542158629-768x512.jpg 768w, https:\/\/tuongminh.com.vn\/wp-content\/uploads\/2020\/09\/bx1e3410-15229888743191542158629-1536x1024.jpg 1536w, https:\/\/tuongminh.com.vn\/wp-content\/uploads\/2020\/09\/bx1e3410-15229888743191542158629-1500x1000.jpg 1500w, https:\/\/tuongminh.com.vn\/wp-content\/uploads\/2020\/09\/bx1e3410-15229888743191542158629.jpg 2000w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption id=\"caption-attachment-7028\" class=\"wp-caption-text\">A stadium is an effective advertising place for any brand.<\/figcaption><\/figure>\n<h3><span style=\"font-weight: 400;\">Roadshow - an impressive and effective outdoor advertising method<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Roadshow, a form of mobile advertising applied by many businesses today. Usually a roadshow will be held every time there is a big event (Launch of new products, new campaigns ...) This outdoor advertising style leaves a strong impression on pedestrians. Because customers see directly, experience directly, they stay in mind longer. In addition, the roadshow also attracts customers by a team of professional BB-BG, bright appearance, friendly. This team uses bicycles, motorbikes or cars to parade the streets. Along with eye-catching uniforms, the well-groomed team creates curiosity and attracts pedestrians.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">To organize a successful roadshow, you need to carefully prepare the campaign and content. At the same time, renting facilities, preparing uniforms and manpower properly. Remember that you only have 1 roadshow, so if you are not careful in the preparation stage, it is likely that your advertising campaign will fall.<\/span><\/p>\n<figure id=\"attachment_7019\" aria-describedby=\"caption-attachment-7019\" style=\"width: 800px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" class=\"wp-image-7019 size-full\" src=\"https:\/\/tuongminh.com.vn\/wp-content\/uploads\/2020\/09\/roadshow.jpg\" alt=\"Roadshow team preparing to set off to perform the task of advertising for businesses.\" width=\"800\" height=\"600\" srcset=\"https:\/\/tuongminh.com.vn\/wp-content\/uploads\/2020\/09\/roadshow.jpg 800w, https:\/\/tuongminh.com.vn\/wp-content\/uploads\/2020\/09\/roadshow-300x225.jpg 300w, https:\/\/tuongminh.com.vn\/wp-content\/uploads\/2020\/09\/roadshow-768x576.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><figcaption id=\"caption-attachment-7019\" class=\"wp-caption-text\">Roadshow team preparing to set off to perform the task of advertising for businesses.<\/figcaption><\/figure>\n<p><span style=\"font-weight: 400;\">Above is a summary of the popular outdoor advertising forms in Vietnam. Hopefully, with these shares, you have an overview as well as choose a suitable advertising format. Wishing your business more and more prosperous development.\u00a0<\/span><\/p>\n<p><a href=\"https:\/\/tuongminh.com.vn\/en\/the-color-you-you-dont-know-the-high-optical-optical-ph-2\/\">See also Some other forms of advertising<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>The most popular forms of outdoor advertising today Advertising is a form of spreading images, brands and products to customers. Over time, forms of advertising are increasingly developed and changed to suit the habits of consumers. There are some [\u2026]<\/p>","protected":false},"author":1,"featured_media":7014,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[75],"tags":[],"yst_prominent_words":[],"_links":{"self":[{"href":"https:\/\/tuongminh.com.vn\/en\/wp-json\/wp\/v2\/posts\/7010"}],"collection":[{"href":"https:\/\/tuongminh.com.vn\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/tuongminh.com.vn\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/tuongminh.com.vn\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/tuongminh.com.vn\/en\/wp-json\/wp\/v2\/comments?post=7010"}],"version-history":[{"count":0,"href":"https:\/\/tuongminh.com.vn\/en\/wp-json\/wp\/v2\/posts\/7010\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/tuongminh.com.vn\/en\/wp-json\/wp\/v2\/media\/7014"}],"wp:attachment":[{"href":"https:\/\/tuongminh.com.vn\/en\/wp-json\/wp\/v2\/media?parent=7010"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/tuongminh.com.vn\/en\/wp-json\/wp\/v2\/categories?post=7010"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/tuongminh.com.vn\/en\/wp-json\/wp\/v2\/tags?post=7010"},{"taxonomy":"yst_prominent_words","embeddable":true,"href":"https:\/\/tuongminh.com.vn\/en\/wp-json\/wp\/v2\/yst_prominent_words?post=7010"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}